Monday 7 April 2014

call to India



Indian telecom companies have fared better than others owing to its innovative business models and offerings. It must be noted that Indian telecom companies operate on one-tenth of the average revenue per user when compared with that of developed nations. Still, they have managed to make huge profits whilst operating on such thin margins. One of the reasons for it is the huge Indian population with increasing buying potential. In addition, prompt distribution channel and integrated network provides a clutter breaking edge to the telecom operators in India. VoIP is the future of telecommunication for sure with almost zero calling cost and omnipresence of internet in the modern world. Voice over Internet Protocol enables one to make a call from one PC to another PC or from PC to Phone and better still from phone to phone. Second are cheap international calling cards that offer discounted calling minutes to any foreign destination around the world. The user is provided with an access number which once authenticated can dialed to connect to his/ her desired destination. Such amazing tariffs to call India have resulted in huge demand along with usage of international calling cards, thereby, once again giving a boost to the profits of Indian telecom companies.

The most obvious reason, they have learned to very low-cost minutes. Another big reason is high level of network utilization. Indian companies have smartly played to these simple two rules and achieved high minutes of use (MOU) rates. Their customer acquisition and distribution model are unique and ignore the traditional norms prevailing in the industry. So how exactly does it happen? The huge population of India of around 1.17 billion is a unique market on its own. Their mobile operations and integrated networks have made it possible to achieve such high MOU totals. Today, the call India phenomenon has become a global one, thus, providing even a larger user base to attain more profits. The products and plans have become customer centric and attractive to lure the huge customer base in India. These packages include cable, satellite and wireless mediums to offer a complete solution to domestic as well as international calling needs.

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